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Case study: Global Expos - Global Cities. The Role of Exhibitions as Catalysts of Economic and Business Development

Conference

2026-12-02 | 09:25 AM - 09:50 AM | Expo Centre Norte

Exhibitions can be powerful engines for cities, connecting businesses, attracting investment, driving tourism and creating new opportunities for local economies. This case study explores how exhibitions can contribute to the development of cities — and the broader economic and business ecosystems around them.